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Q4 Communications Committee Meeting

December 9, 2026 10:00 AM - 12:00 PM (CST)

Description

Q4 Communications Committee Meeting

Beyond the Company Page: Social Media Strategies for Manufacturing

Wednesday, Dec. 9, 2026 | 10 a.m. CT | Virtual

Social media continues to evolve, creating new opportunities for manufacturers to tell their stories, connect with their communities and strengthen their brands.

Join Manufacture Alabama's Communications Committee for a virtual session featuring Carson Ordoyne, owner of Carson Social, as we explore practical approaches to content creation, LinkedIn engagement and building a more effective social media presence.

Discussion topics include:

  • LinkedIn best practices for manufacturing companies
  • Engaging plant presidents and company leadership on social media
  • Creating authentic, compelling content that tells your company's story
  • Building engagement before, during and after trade shows and industry events
  • Refreshing your social media strategy for 2027

About Our Speaker

Carson Ordoyne is a social media manager, photographer and content creator based on Alabama's Gulf Coast. She owns Carson Social, where she works with businesses to develop authentic social media strategies and engaging content.

Carson previously served as marketing and communications coordinator for Kaishan Compressor, where she worked with senior leadership to humanize the company's brand. She currently serves as community engagement specialist for Southern Air's Alabama market, helping HVAC, plumbing and electrical brands connect with their audiences.

Her experience in both manufacturing communications and agency work brings a practical perspective on using social media to build trust, attract talent and strengthen brand visibility.

Registration is required. This meeting will be held virtually.

Location

Virtual

Zoom Information will be sent after registration.
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Contact Information

Name: Amanda Salazar
Phone: (334) 386-3000
Email: amanda@manufacturealabama.org
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